GUPTA S L. (2002). CASES AND PROBLEMS IN MARKETING RESEARCH. HIMALAYA PUBLISHING HOUSE.
Chicago Style (17th ed.) CitationGUPTA S L. CASES AND PROBLEMS IN MARKETING RESEARCH. MUMBAI: HIMALAYA PUBLISHING HOUSE, 2002.
MLA (9th ed.) CitationGUPTA S L. CASES AND PROBLEMS IN MARKETING RESEARCH. HIMALAYA PUBLISHING HOUSE, 2002.
Warning: These citations may not always be 100% accurate.