GUPTA S L. (2002). CASES AND PROBLEMS IN MARKETING RESEARCH. HIMALAYA PUBLISHING HOUSE.
Cita Chicago (17th ed.)GUPTA S L. CASES AND PROBLEMS IN MARKETING RESEARCH. MUMBAI: HIMALAYA PUBLISHING HOUSE, 2002.
Cita MLA (9th ed.)GUPTA S L. CASES AND PROBLEMS IN MARKETING RESEARCH. HIMALAYA PUBLISHING HOUSE, 2002.
Atenció: Aquestes cites poden no estar 100% correctes.