LOUDON DAVID L. (1984). CONSUMER BEHAVIOR: CONCEPTS & APPLICATIONS (2ND.). MCGRAW-HILL.
Chicago Style (17th ed.) CitationLOUDON DAVID L. CONSUMER BEHAVIOR: CONCEPTS & APPLICATIONS. 2ND. NEW YORK: MCGRAW-HILL, 1984.
MLA (9th ed.) CitationLOUDON DAVID L. CONSUMER BEHAVIOR: CONCEPTS & APPLICATIONS. 2ND. MCGRAW-HILL, 1984.
Warning: These citations may not always be 100% accurate.