RIES AL. (1989). BOTTOM-UP MARKETING. MCGRAW-HILL.
Chicago Style (17th ed.) CitationRIES AL. BOTTOM-UP MARKETING. NEW YORK: MCGRAW-HILL, 1989.
MLA (9th ed.) CitationRIES AL. BOTTOM-UP MARKETING. MCGRAW-HILL, 1989.
Warning: These citations may not always be 100% accurate.