BAGOZZI RICHARD P. (1986). INSTRUCTOR`S GUIDE TO ACCOMPANY PRINCIPLES OF MARKETING MANAGEMENT. S R ASSOCIATES.
Style de citation Chicago (17e éd.)BAGOZZI RICHARD P. INSTRUCTOR`S GUIDE TO ACCOMPANY PRINCIPLES OF MARKETING MANAGEMENT. CHICAGO: S R ASSOCIATES, 1986.
Style de citation MLA (9e éd.)BAGOZZI RICHARD P. INSTRUCTOR`S GUIDE TO ACCOMPANY PRINCIPLES OF MARKETING MANAGEMENT. S R ASSOCIATES, 1986.
Attention : ces citations peuvent ne pas être correctes à 100%.