VENUGOPAL PINGALI. (2001). MARKETING CHANNEL MANAGEMENT: A CUSTOMER.CENTRIC APPROACH. RESPONSE BOOKS.
Chicago Style (17th ed.) CitationVENUGOPAL PINGALI. MARKETING CHANNEL MANAGEMENT: A CUSTOMER.CENTRIC APPROACH. NEW DELHI: RESPONSE BOOKS, 2001.
MLA (9th ed.) CitationVENUGOPAL PINGALI. MARKETING CHANNEL MANAGEMENT: A CUSTOMER.CENTRIC APPROACH. RESPONSE BOOKS, 2001.
Warning: These citations may not always be 100% accurate.