APA-ийн эшлэл(7 дахь хэвлэлт)

KAPOOR JAGDEEP. (2003). 18 BRAND ASTRAS: USING BRAND ABILITIES AS WEAPONS FOR CRISP BRAND BUILDING. RESPONSE BOOKS.

Чикаго-гийн эшлэл (17 дахь хэвлэлт)

KAPOOR JAGDEEP. 18 BRAND ASTRAS: USING BRAND ABILITIES AS WEAPONS FOR CRISP BRAND BUILDING. NEW DELHI: RESPONSE BOOKS, 2003.

MLA -ийн эшлэл (9 дэх хэвлэлт)

KAPOOR JAGDEEP. 18 BRAND ASTRAS: USING BRAND ABILITIES AS WEAPONS FOR CRISP BRAND BUILDING. RESPONSE BOOKS, 2003.