Cita APA (7th ed.)

HARVARD BUSINESS SCHOOL PRESS. (1984). IMPLEMENTING MARKETING STRATEGIES: PART II. PRESIDENT AND FELLOW OF HARVARD COLLEGE.

Cita Chicago (17th ed.)

HARVARD BUSINESS SCHOOL PRESS. IMPLEMENTING MARKETING STRATEGIES: PART II. USA: PRESIDENT AND FELLOW OF HARVARD COLLEGE, 1984.

Cita MLA (9th ed.)

HARVARD BUSINESS SCHOOL PRESS. IMPLEMENTING MARKETING STRATEGIES: PART II. PRESIDENT AND FELLOW OF HARVARD COLLEGE, 1984.