HARVARD BUSINESS SCHOOL PRESS. (1984). IMPLEMENTING MARKETING STRATEGIES: PART II. PRESIDENT AND FELLOW OF HARVARD COLLEGE.
Chicago-Zitierstil (17. Ausg.)HARVARD BUSINESS SCHOOL PRESS. IMPLEMENTING MARKETING STRATEGIES: PART II. USA: PRESIDENT AND FELLOW OF HARVARD COLLEGE, 1984.
MLA-Zitierstil (9. Ausg.)HARVARD BUSINESS SCHOOL PRESS. IMPLEMENTING MARKETING STRATEGIES: PART II. PRESIDENT AND FELLOW OF HARVARD COLLEGE, 1984.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.