Advertising, Promotion, and supplemental Aspect of Integrated Marketing Communications
Saved in:
Main Author: | Shimp Terence A. |
---|---|
Format: | Book |
Published: |
Australia
Thomson
2003
|
Subjects: | |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Advertising, Promotion, and Other Aspects of Integrated Marketing Communication
by: Shimp, Terence A.; Andrews, J. Craig
Published: (2013) -
Advertising and Promotion: An Integrated Marketing Communications Perspective
by: Belch George E.
Published: (2001) -
Advertising and Promotion
by: Shimp, Terence A.
Published: (2007) -
Advertising and promotion : an integrated marketing communications perspective
by: Belch, George E.
Published: (2022) -
Advertising and promotion : an integrated marketing communications perspective
by: Belch, George E. (George Edward)
Published: (2022)