HOLT DOUGLAS B. (2004). HOW BRANDS BECOME ICONS: PRINCIPLES OF CULTURAL...:BRANDING. HBS.
Chicago-čujuhus (17. p.)HOLT DOUGLAS B. HOW BRANDS BECOME ICONS: PRINCIPLES OF CULTURAL...:BRANDING. BOSTON: HBS, 2004.
MLA-čujuhus (9. p.)HOLT DOUGLAS B. HOW BRANDS BECOME ICONS: PRINCIPLES OF CULTURAL...:BRANDING. HBS, 2004.
Muitte dárkkistit čujuhemiid riektatvuođa, ovdal go geavahat daid iežat deavsttas.