Cita APA (7th ed.)

MORIARTY SANDRA E. (1986). CREATIVE ADVERTISING: THEORY AND PRACTICE. PRENTICE -HALL INTERNATIONAL, INC.

Cita Chicago (17th ed.)

MORIARTY SANDRA E. CREATIVE ADVERTISING: THEORY AND PRACTICE. USA: PRENTICE -HALL INTERNATIONAL, INC, 1986.

Cita MLA (9th ed.)

MORIARTY SANDRA E. CREATIVE ADVERTISING: THEORY AND PRACTICE. PRENTICE -HALL INTERNATIONAL, INC, 1986.