APA (7th ed.) Citation

LAMBIN JEAN-JACQUES. (1997). STRATEGIC MARKETING MANAGEMENT. MCGRAW-HILL.

Chicago Style (17th ed.) Citation

LAMBIN JEAN-JACQUES. STRATEGIC MARKETING MANAGEMENT. NEW YORK: MCGRAW-HILL, 1997.

MLA (9th ed.) Citation

LAMBIN JEAN-JACQUES. STRATEGIC MARKETING MANAGEMENT. MCGRAW-HILL, 1997.

Warning: These citations may not always be 100% accurate.