Cita APA (7th ed.)

Malhotra Naresh. (2011). Marketing Research (6TH.). Prentice Hall of India.

Cita Chicago (17th ed.)

Malhotra Naresh. Marketing Research. 6TH. Delhi: Prentice Hall of India, 2011.

Cita MLA (9th ed.)

Malhotra Naresh. Marketing Research. 6TH. Prentice Hall of India, 2011.