MARC
| LEADER | 00000nam a2200000Ia 4500 | ||
|---|---|---|---|
| 100 | |a KOTLER PHILIP | ||
| 250 | |||
| 020 | |a 3540253602 | ||
| 650 | |a , | ||
| 942 | |c BK | ||
| 245 | |a B2B BRAND MANAGEMENT | ||
| 260 | |c 2006 |b SPRINGER |a BERLIN | ||
| 082 | |a 658.827 | ||
| 300 | |a XVI,357 | ||
| 999 | |c 274215 |d 274215 | ||
| 952 | |0 0 |1 0 |4 0 |6 658_827000000000000 |7 0 |9 370658 |a 00004532 |b 00004532 |d 2006-10-17 |l 0 |o 658.827 |p 040923 |r 2017-09-07 |v 410.00 |w 2017-09-07 |y RB | ||
| 952 | |0 0 |1 0 |4 0 |6 658_827000000000000 |7 0 |9 370659 |a 00004532 |b 00004532 |d 2007-03-10 |l 0 |o 658.827 |p 042230 |r 2017-09-07 |v 1641.50 |w 2017-09-07 |y RB | ||