KOTLER PHILIP. (2001). PRINCIPLES OF MARKETING - CD (9TH.). PRENTICE HALL OF INDIA.
Cita Chicago Style (17a ed.)KOTLER PHILIP. PRINCIPLES OF MARKETING - CD. 9TH. NEW DELHI: PRENTICE HALL OF INDIA, 2001.
Cita MLA (9a ed.)KOTLER PHILIP. PRINCIPLES OF MARKETING - CD. 9TH. PRENTICE HALL OF INDIA, 2001.
Precaución: Estas citas no son 100% exactas.