HARVARD BUSINESS REVIEW. (1991). SHARPENING THE MARKETING EDGE. HBR LIBRARY.
Cita Chicago (17th ed.)HARVARD BUSINESS REVIEW. SHARPENING THE MARKETING EDGE. AMI MUMBAI: HBR LIBRARY, 1991.
Cita MLA (9th ed.)HARVARD BUSINESS REVIEW. SHARPENING THE MARKETING EDGE. HBR LIBRARY, 1991.
Atenció: Aquestes cites poden no estar 100% correctes.