APA (7th ed.) Citation

MCLVER COLIN. (1984). CASE STUDIES IN MARKETING,ADVERTISING & PUBLIC RELATIONS. HEINEMANN.

Chicago Style (17th ed.) Citation

MCLVER COLIN. CASE STUDIES IN MARKETING,ADVERTISING & PUBLIC RELATIONS. LONDON: HEINEMANN, 1984.

MLA (9th ed.) Citation

MCLVER COLIN. CASE STUDIES IN MARKETING,ADVERTISING & PUBLIC RELATIONS. HEINEMANN, 1984.

Warning: These citations may not always be 100% accurate.