APA aipamena

MOHAN MAHENDRA. (1993). ADVERTISING MANAGEMENT: CONCEPTS AND CASES. TATA MCGRAW-HILL PUBLISHING COMPANY.

Chicago Style aipamena

MOHAN MAHENDRA. ADVERTISING MANAGEMENT: CONCEPTS AND CASES. NEW DELHI: TATA MCGRAW-HILL PUBLISHING COMPANY, 1993.

MLA aipamena

MOHAN MAHENDRA. ADVERTISING MANAGEMENT: CONCEPTS AND CASES. TATA MCGRAW-HILL PUBLISHING COMPANY, 1993.

Kontuz: berrikusi erreferentzia hauek erabili aurretik.