Cita APA (7th ed.)

HARVARD BUSINESS REVIEW. (1981). IMPLEMENTING MARKETING STRATEGIES. HARVARD BUS. SCHOOL.

Cita Chicago (17th ed.)

HARVARD BUSINESS REVIEW. IMPLEMENTING MARKETING STRATEGIES. USA: HARVARD BUS. SCHOOL, 1981.

Cita MLA (9th ed.)

HARVARD BUSINESS REVIEW. IMPLEMENTING MARKETING STRATEGIES. HARVARD BUS. SCHOOL, 1981.