APA (7th ed.) Citation

GUPTA P K. (2002). SERVICES MARKETING. EVEREST PUBLICATIONS.

Chicago Style (17th ed.) Citation

GUPTA P K. SERVICES MARKETING. PUNE: EVEREST PUBLICATIONS, 2002.

MLA (9th ed.) Citation

GUPTA P K. SERVICES MARKETING. EVEREST PUBLICATIONS, 2002.

Warning: These citations may not always be 100% accurate.