Cita APA (7a ed.)

GUPTA P K. (2002). SERVICES MARKETING. EVEREST PUBLICATIONS.

Cita Chicago Style (17a ed.)

GUPTA P K. SERVICES MARKETING. PUNE: EVEREST PUBLICATIONS, 2002.

Cita MLA (9a ed.)

GUPTA P K. SERVICES MARKETING. EVEREST PUBLICATIONS, 2002.

Precaución: Estas citas no son 100% exactas.