GUPTA P K. (2002). SERVICES MARKETING. EVEREST PUBLICATIONS.
Cita Chicago Style (17a ed.)GUPTA P K. SERVICES MARKETING. PUNE: EVEREST PUBLICATIONS, 2002.
Cita MLA (9a ed.)GUPTA P K. SERVICES MARKETING. EVEREST PUBLICATIONS, 2002.
Precaución: Estas citas no son 100% exactas.