APA (7th ed.) Citation

LILIEN GARY L. (1983). MARKETING DECISION MAKING CHAPTER 12 - 22. HARPER & ROW.

Chicago Style (17th ed.) Citation

LILIEN GARY L. MARKETING DECISION MAKING CHAPTER 12 - 22. NEW YORK: HARPER & ROW, 1983.

MLA (9th ed.) Citation

LILIEN GARY L. MARKETING DECISION MAKING CHAPTER 12 - 22. HARPER & ROW, 1983.