JEFKINS FRANK. (1983). DICTIONARY OF MARKETING,ADVERTISING AND PUBLIC RELATIONS (2ND.). INTERTEXT BOOKS.
Style de citation Chicago (17e éd.)JEFKINS FRANK. DICTIONARY OF MARKETING,ADVERTISING AND PUBLIC RELATIONS. 2ND. BOMBAY: INTERTEXT BOOKS, 1983.
Style de citation MLA (9e éd.)JEFKINS FRANK. DICTIONARY OF MARKETING,ADVERTISING AND PUBLIC RELATIONS. 2ND. INTERTEXT BOOKS, 1983.
Attention : ces citations peuvent ne pas être correctes à 100%.