JEFKINS FRANK. (1983). DICTIONARY OF MARKETING,ADVERTISING AND PUBLIC RELATIONS (2ND.). INTERTEXT BOOKS.
Chicago Style (17. basım) AtıfJEFKINS FRANK. DICTIONARY OF MARKETING,ADVERTISING AND PUBLIC RELATIONS. 2ND. BOMBAY: INTERTEXT BOOKS, 1983.
MLA (9th ed.) AtıfJEFKINS FRANK. DICTIONARY OF MARKETING,ADVERTISING AND PUBLIC RELATIONS. 2ND. INTERTEXT BOOKS, 1983.
Uyarı: Bu alıntı herzaman %100 doğru olmayabilir..