APA-viite (7. p.)

STANTON WILLIAM. (1984). FUNDAMENTALS OF MARKETING (7TH.). MCGRAW-HILL.

Chicago-viite (17. p.)

STANTON WILLIAM. FUNDAMENTALS OF MARKETING. 7TH. AUCKLAND: MCGRAW-HILL, 1984.

MLA-viite (9. p.)

STANTON WILLIAM. FUNDAMENTALS OF MARKETING. 7TH. MCGRAW-HILL, 1984.