Style de citation APA (7e éd.)

STANTON WILLIAM J. (1984). FUNDAMENTALS OF MARKETING (7TH.). MCGRAW-HILL.

Style de citation Chicago (17e éd.)

STANTON WILLIAM J. FUNDAMENTALS OF MARKETING. 7TH. NEW YORK: MCGRAW-HILL, 1984.

Style de citation MLA (9e éd.)

STANTON WILLIAM J. FUNDAMENTALS OF MARKETING. 7TH. MCGRAW-HILL, 1984.