KINNEAR THOMAS C. (1991). MARKETING RESEARCH AN APPLIED APPROACH (4TH.). MCGRAW-HILL.
Čikaški stil citiranja (17. izdanje)KINNEAR THOMAS C. MARKETING RESEARCH AN APPLIED APPROACH. 4TH. NEW YORK: MCGRAW-HILL, 1991.
MLA način citiranja (9. izdanje)KINNEAR THOMAS C. MARKETING RESEARCH AN APPLIED APPROACH. 4TH. MCGRAW-HILL, 1991.
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