DOBLER D W; LEE LAMER. (1977). PURCHASING AND MARKETING MANAGEMENT: TEXT AND CASES (3RD.). TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED.
Chicago Style (17th ed.) CitationDOBLER D W; LEE LAMER. PURCHASING AND MARKETING MANAGEMENT: TEXT AND CASES. 3RD. NEW DELHI: TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED, 1977.
MLA (9th ed.) CitationDOBLER D W; LEE LAMER. PURCHASING AND MARKETING MANAGEMENT: TEXT AND CASES. 3RD. TATA MCGRAW-HILL PUBLISHING COMPANY LIMITED, 1977.
Warning: These citations may not always be 100% accurate.