Citazione Stile APA (7a Edizione)

Walker, O. C. (2016). Marketing Strategy: A Decision-Focused Approach (7th.). McGraw -Hill.

Citazione stile Chigago Style (17a edizione)

Walker, Orville C. Marketing Strategy: A Decision-Focused Approach. 7th. New Delhi: McGraw -Hill, 2016.

Citatione MLA (9a ed.)

Walker, Orville C. Marketing Strategy: A Decision-Focused Approach. 7th. McGraw -Hill, 2016.