Farris, P. W., & Pfeifer, P. P. (2006). Marketing Metrics: 50+ Metrics Every Executive Should Master. Person Power.
Dyfyniad Arddull ChicagoFarris, Paul W., and Phillip Pfeifer Pfeifer. Marketing Metrics: 50+ Metrics Every Executive Should Master. New Delhi: Person Power, 2006.
Dyfyniad MLAFarris, Paul W., and Phillip Pfeifer Pfeifer. Marketing Metrics: 50+ Metrics Every Executive Should Master. Person Power, 2006.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.