APA-viite (7. p.)

Farris, P. W., & Pfeifer, P. P. (2006). Marketing Metrics: 50+ Metrics Every Executive Should Master. Person Power.

Chicago-viite (17. p.)

Farris, Paul W., ja Phillip Pfeifer Pfeifer. Marketing Metrics: 50+ Metrics Every Executive Should Master. New Delhi: Person Power, 2006.

MLA-viite (9. p.)

Farris, Paul W., ja Phillip Pfeifer Pfeifer. Marketing Metrics: 50+ Metrics Every Executive Should Master. Person Power, 2006.