Farris, P. W., & Pfeifer, P. P. (2006). Marketing Metrics: 50+ Metrics Every Executive Should Master. Person Power.
Цитирование в стиле Чикаго (17-е изд.)Farris, Paul W., и Phillip Pfeifer Pfeifer. Marketing Metrics: 50+ Metrics Every Executive Should Master. New Delhi: Person Power, 2006.
Цитирование MLA (9-е изд.)Farris, Paul W., и Phillip Pfeifer Pfeifer. Marketing Metrics: 50+ Metrics Every Executive Should Master. Person Power, 2006.
Предупреждение: эти цитированмия не могут быть всегда правильны на 100%.