Nailwal Varun. Cult Branding: An Understanding and an Indian Context. MBA CORE;2005.
Cita Chicago (17th ed.)Nailwal Varun. Cult Branding: An Understanding and an Indian Context. : MBA CORE;2005.
Cita MLA (9th ed.)Nailwal Varun. Cult Branding: An Understanding and an Indian Context. MBA CORE;2005.
Atenció: Aquestes cites poden no estar 100% correctes.