Schiffman, L. G., & Wisenblit, J. (2016). Consumer Behaviour (11th.). Pearson.
Cita Chicago (17th ed.)Schiffman, Leon G., i Joseph Wisenblit. Consumer Behaviour. 11th. Noida: Pearson, 2016.
Cita MLA (9th ed.)Schiffman, Leon G., i Joseph Wisenblit. Consumer Behaviour. 11th. Pearson, 2016.
Atenció: Aquestes cites poden no estar 100% correctes.