APA (7th ed.) Citation

Kumar, A., & Meenakshi, N. (2013). Marketing Management (2nd.). Vikas Publishing House Pvt, Ltd.

Chicago Style (17th ed.) Citation

Kumar, Arun, and N. Meenakshi. Marketing Management. 2nd. Noida: Vikas Publishing House Pvt, Ltd, 2013.

MLA (9th ed.) Citation

Kumar, Arun, and N. Meenakshi. Marketing Management. 2nd. Vikas Publishing House Pvt, Ltd, 2013.