Kumar, A., & Meenakshi, N. (2013). Marketing Management (2nd.). Vikas Publishing House Pvt, Ltd.
Cita Chicago Style (17a ed.)Kumar, Arun, y N. Meenakshi. Marketing Management. 2nd. Noida: Vikas Publishing House Pvt, Ltd, 2013.
Cita MLA (9a ed.)Kumar, Arun, y N. Meenakshi. Marketing Management. 2nd. Vikas Publishing House Pvt, Ltd, 2013.
Precaución: Estas citas no son 100% exactas.