Kumar, A. &. M. (2016). Marketing Management (3rd.). Vikas Publishing.
Chicago Style (17th ed.) CitationKumar, Arun & Meenakshi. Marketing Management. 3rd. Vikas Publishing, 2016.
MLA (9th ed.) CitationKumar, Arun & Meenakshi. Marketing Management. 3rd. Vikas Publishing, 2016.
Warning: These citations may not always be 100% accurate.