Kumar, A. (2016). Marketing Management (3rd.). Vikas Publishing House Private Limited.
Chicago Style (17th ed.) CitationKumar, Arun. Marketing Management. 3rd. Noida: Vikas Publishing House Private Limited, 2016.
MLA (9th ed.) CitationKumar, Arun. Marketing Management. 3rd. Vikas Publishing House Private Limited, 2016.
Warning: These citations may not always be 100% accurate.