Kumar, A. (2016). Marketing Management (3rd.). Vikas Publishing House Private Limited.
Citazione stile Chigago Style (17a edizione)Kumar, Arun. Marketing Management. 3rd. Noida: Vikas Publishing House Private Limited, 2016.
Citatione MLA (9a ed.)Kumar, Arun. Marketing Management. 3rd. Vikas Publishing House Private Limited, 2016.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.