Cita APA (7th ed.)

Ramaswamy, V. S. (1990). Marketing Management (5th.). McGraw Hill Education India Pvt Limited.

Cita Chicago (17th ed.)

Ramaswamy, V S. Marketing Management. 5th. New Delhi: McGraw Hill Education India Pvt Limited, 1990.

Cita MLA (9th ed.)

Ramaswamy, V S. Marketing Management. 5th. McGraw Hill Education India Pvt Limited, 1990.