Zikmund,William G. (2013). Essentials of Marketing Research (5th.). Cengage Learning.
Citación estilo ChicagoZikmund,William G. Essentials of Marketing Research. 5th. Australia: Cengage Learning, 2013.
Cita MLAZikmund,William G. Essentials of Marketing Research. 5th. Cengage Learning, 2013.
Warning: These citations may not always be 100% accurate.