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| LEADER |
00000nam a22000007a 4500 |
| 008 |
180209b xxu||||| |||| 00| 0 eng d |
| 999 |
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|c 304418
|d 304418
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| 100 |
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|a Gandhi Saloni
|9 2996
|
| 245 |
|
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|a Measuring the Effectiveness of Archetypal Adverting
|
| 260 |
|
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|a Mumbai
|b NMIMS-SBM
|c May 2017
|
| 300 |
|
|
|a xv, 216
|
| 502 |
|
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|b Doctoral Philosophy (Ph.D)
|c NMIMS-SBM
|d 2017
|
| 504 |
|
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|a Srivastava Mala, Saxena Rajan and Parmeswaran M G
|
| 530 |
|
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|a Received 1 CD
|
| 650 |
|
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|a Archetypal Advertising
|9 44273
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|7 0
|9 395686
|a 00004532
|b 00004532
|d 2018-02-09
|l 0
|p SBMPH220
|r 2018-02-09
|w 2018-02-09
|y PH
|