Harvard Business Review. (2001). Harvard Business Review on Customer Relationship Management. Harvard Business Press.
Citação norma ChicagoHarvard Business Review. Harvard Business Review on Customer Relationship Management. Boston: Harvard Business Press, 2001.
Citação norma MLAHarvard Business Review. Harvard Business Review on Customer Relationship Management. Harvard Business Press, 2001.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.