Mathur, U. C. (2008). Rural Marketing. Elsevier India Pvt. Ltd.
Chicago-čujuhus (17. p.)Mathur, U C. Rural Marketing. New Delhi: Elsevier India Pvt. Ltd, 2008.
MLA-čujuhus (9. p.)Mathur, U C. Rural Marketing. Elsevier India Pvt. Ltd, 2008.
Muitte dárkkistit čujuhemiid riektatvuođa, ovdal go geavahat daid iežat deavsttas.