McDaniel, C. (2007). Introduction to Marketing (8th.). Thomson South-Western.
Cita Chicago (17th ed.)McDaniel, Carl. Introduction to Marketing. 8th. Thomson South-Western, 2007.
Cita MLA (9th ed.)McDaniel, Carl. Introduction to Marketing. 8th. Thomson South-Western, 2007.
Atenció: Aquestes cites poden no estar 100% correctes.