Philip Kotler. (2016). Marketing Management (15th.). Indian Edition Published By Pearson India Education Services Pvt.Ltd.
Cita Chicago (17th ed.)Philip Kotler. Marketing Management. 15th. NEW DELHI: Indian Edition Published By Pearson India Education Services Pvt.Ltd, 2016.
Cita MLA (9th ed.)Philip Kotler. Marketing Management. 15th. Indian Edition Published By Pearson India Education Services Pvt.Ltd, 2016.
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