Marketing as strategy

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Xehetasun bibliografikoak
Egile nagusia:	Kumar, Nirmalya
Formatua:	Liburua
Hizkuntza:	ingelesa
Argitaratua:	London Penguin-Portfolio 2004
Gaiak:	Marketing; Strategic planning
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Antzeko izenburuak

Industrial Organization : Markets & strategies
nork: Bellfflamme Paul
Argitaratua: (2010)

Strategic Marketing Management
nork: Wilson Richard M. s.
Argitaratua: (1992)

Marketing as Strategy
nork: Kumar, Nirmalya
Argitaratua: (2004)

Marketing as Strategy: Understanding the CEO's Agenda for Driving Growth and Innovation
nork: Kumar, Nirmalya
Argitaratua: (2004)

Chaotic Markets
nork: Samli, A. Coskun
Argitaratua: (2007)

Marketing as Strategy
nork: Kumar, Nirmalya
Argitaratua: (2004)

Competitive Strategy:
nork: Porter M.E
Argitaratua: (1980)

Executing Strategy
nork: Harvard Bus.School Pub
Argitaratua: (2009)

Strategy for Sustainability
nork: Werbach Adam
Argitaratua: (2009)

Develop Your Marketing Skills
nork: Richardson, Neil
Argitaratua: (2011)

Executing Your Strategy
nork: Morgan M.
Argitaratua: (2007)

International Business Strategy
nork: Verbeke, Alain
Argitaratua: (2009)

Making Strategy Work
nork: Fifty Lessons
Argitaratua: (2008)

Aligning Technology with Strategy
nork: Harvard Bus.School Pub
Argitaratua: (2011)

Executing Your Strategy
nork: Morgan M.
Argitaratua: (2007)

Seven Strategy Questions
nork: Simons Robert
Argitaratua: (2010)

Indian Ocean Strategy
nork: Singh, Sandeep
Argitaratua: (2010)

The Strategy Focused Organization
nork: Kaplan, Robert S.

Executing Strategy for Business Results
nork: Harvard Bus. School
Argitaratua: (2007)

Cambridge Handbook of Strategy as Practice
nork: Golsorkhi, Damon
Argitaratua: (2010)

Strategy and Strategists
nork: Cunningham James
Argitaratua: (2012)

HBR's 10 Must Reads on Strategy
nork: Harvard Business School
Argitaratua: (2011)

HBR's 10 Must Reads on Strategy
nork: Harvard Business School
Argitaratua: (2011)

Judo Strategy
nork: Yoffie, David B
Argitaratua: (2001)

Strategy Safari
nork: Mintzberg, Henry; Ahlstrand, Bruce
Argitaratua: (1998)

Strategy and Organization
nork: Heracleous, Loizos
Argitaratua: (2003)

Hugo and Russell's Pharmaceutical Microbiology
Argitaratua: (2019)

Management of Strategy
nork: Hitt, Michael A.
Argitaratua: (2007)

Management of Strategy
nork: Hitt, Michael A.
Argitaratua: (2007)

Gurus on Business Strategy
nork: Grundy, Tony
Argitaratua: (2003)

Gurus on Business Strategy
nork: Grundy, Tony
Argitaratua: (2003)

Crafting and Executing Strategy
nork: Thompson, Arthur A.
Argitaratua: (2012)

Crafting and Executing Strategy
nork: Thompson, Arthur A.
Argitaratua: (2008)

Crafting and Executing Strategy: the Quest for Competitive Advantage: Concepts & Cases
nork: Thompson, Arthur A.
Argitaratua: (2020)

Strategy Safari: A Guided Tour Through the Wilds of Strategic Management
Argitaratua: (1998)

Principles of Economics
nork: Case, Karl E
Argitaratua: (2002)

Managing Training in the Organization - Book 01 (Volume - 06)
nork: Zielinski, Dave
Argitaratua: (2007)

The Financial Times Guide to Strategy
nork: Koch, Richard
Argitaratua: (2011)

Strategy Rules
nork: Yoffie, David B.; Cusumano, Michael A.
Argitaratua: (2015)

Using Trends and Scenarios as Tools for Strategy Development
nork: Pillkahn, Ulf
Argitaratua: (2008)