Sheth, J. N., & Shainesh, G. (2001). Customer Relationship Management. TMH.
Cita Chicago (17th ed.)Sheth, Jagdish N., i G. Shainesh. Customer Relationship Management. New Delhi: TMH, 2001.
Cita MLA (9th ed.)Sheth, Jagdish N., i G. Shainesh. Customer Relationship Management. TMH, 2001.
Atenció: Aquestes cites poden no estar 100% correctes.