Cita APA (7a ed.)

Sheth, J. N., & Shainesh, G. (2001). Customer Relationship Management. TMH.

Cita Chicago Style (17a ed.)

Sheth, Jagdish N., y G. Shainesh. Customer Relationship Management. New Delhi: TMH, 2001.

Cita MLA (9a ed.)

Sheth, Jagdish N., y G. Shainesh. Customer Relationship Management. TMH, 2001.